A better way to use your phone.
CLCKR is the essential mobile accessory for modern creators, professionals, and digital nomads. Easy, intuitive, and playful, CLCKR is rooted in integrity, innovation, and simplicity. CLCKR is always there when you need it, wherever you go.
CLCKR’s mission is to make life easier, allowing each user to engage with their mobile in new and different ways. Whether consuming data, creating content, or interacting with others on social or Zoom, CLCKR enhances people’s lives and reduces the stress on their hands through its ergonomic design.
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CLCKR came to us with many complex branding challenges, especially how to simplify their brand identity and packaging designs to modernize their brand without losing their recognizability.
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We developed an identity system where the spirit of simplicity, diversity, and design shines throughout, led by expressive imagery and thoughtfully accentuated with typographic overlays.
The CLCKR identity evolution was strategically designed to attract new audiences without alienating its existing core customers. From the way that the brandmark connects and clicks together into a unique character to the wordmark’s subtle curvature, the brand elements and voice were fully reimagined to embody and evoke the intuitive and innovative nature of the product.
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Strategy
Brand Identity
Collateral
Packaging Design
Web Design
